Branding Tips for Stanlee India LED TVs 2024
1. "India's Smarter TV"
- Sticker: Use the tagline "India's Smarter TV" prominently. This reinforces their marketing message and positions them as a leader in smart TV technology.
- In the box: Include a booklet highlighting the unique features of their smart platform, like WatchFree+ with its free channels and on-demand content.
2. "Free TV Lives Here"
- Sticker: "Free TV Lives Here" with the WatchFree+ logo. This draws attention to their major selling point – free content.
- In the box: A quick guide to setting up and using WatchFree+, with a list of popular channels and shows available.
3. Focus on App Integration
- Sticker: Show popular app logos like Netflix, Amazon Prime Video, Disney+ Hotstar, etc. Emphasize the pre-loaded apps and easy access to streaming services.
- In the box: Include a small card with instructions on how to download additional apps from the app store.
4. Highlight Picture and Sound Quality
- Sticker: "Stunning Picture, Immersive Sound" or similar tagline.
- In the box: A card with information about the display technology (e.g., 4K Ultra HD, HDR) and sound enhancements (e.g., Dolby Audio) used in the TV.
5. Build Trust and Confidence
- Sticker: "1 Year Warranty" and "Stanlee India: Quality You Can Trust."
- In the box: Include a well-designed warranty card and customer support information. You could also add a message from the founder or CEO expressing their commitment to quality and customer satisfaction.
Sticker Design Ideas
- Modern and Sleek: Use a clean, modern design with the Stanlee India logo, the "India's Smarter TV" tagline, and key app logos.
- Vibrant and Eye-Catching: Use bright colors and bold graphics to highlight the "Free TV Lives Here" message and the WatchFree+ logo.
- Premium Look: For higher-end models, use a more refined design with metallic accents and a focus on picture quality and features.
In the Box Ideas
- Welcome Kit: A small welcome kit with a thank you note, a quick start guide, and a Stanlee India sticker.
- Remote Control Skin: A branded silicone skin for the remote control to enhance grip and protection.
- HDMI Cable: Include a high-speed HDMI cable for connecting external devices.
Remember to:
- Maintain consistency: Use consistent branding across all your marketing materials, including the TV box, stickers, and in-box materials.
- Prioritize quality: Use high-quality materials for the stickers and in-box items to create a positive impression.
- Focus on the customer: Make the unboxing experience enjoyable and provide all the information customers need to get started with their new Stanlee India TV.
Nimit Luthra
Founder & CEO
Contact Details : +91 9560470470
Mail Id: Contact@stanleeindia.com
Linkdin Profile : https://in.linkedin.com/in/nimit-luthra
Website: www.stanleeindia.com
Google Maps: https://maps.app.goo.gl/v1RfsikKnUofKHxp9
Instagram Id: https://www.instagram.com/stanleeindia/
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